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© Museum Associates 2026

Barbara Kruger
Untitled (Shafted)2008

On view:

BCAM Elevator Shaft

Large-scale text-based installation covering gallery walls and glass doors with crimson red, black, and white panels bearing bold typographic text in mixed sizes

Large-scale text-based installation on a glass wall in a museum lobby, with bold white and red sans-serif words including 'SNEAKERS,' 'CEL PHONES,' 'LIPSTICK,' and 'CARS' on black and red panels, partially cropped by window frames

Color photograph of a large-scale window installation with vinyl text and halftone imagery. Bold red and black sans-serif type reads partial phrases including "you want a," "future, imagine a boot stompi—" and "DISTURIZERS." A halftone close-up of a human eye is visible beneath the text, with reflections of red structural elements in the glass.

Screenprint or offset lithograph poster with bold typography in red, black, and white. Partial text reads "If you want a PICT" and "the future, imagine a boo" above a halftone close-up of a person's eyes. Large white text on black at bottom reads "OISTURIZE" and "WEAKE," all cropped at edges.

Screenprint or offset lithograph poster with bold graphic design; large red and black text reads partial phrases including "If you want a PICTU..." and "...imagine a boot stomping on"; center band shows a heavily halftone-screened close-up of a face cropped to the eyes; lower section features large white sans-serif letters on black with red vertical accent bars.

Installation view with angled panels bearing large-scale white text on red and black backgrounds, with fragmented words including 'audience,' 'simultaneity,' 'sneakers,' 'cell phones,' and 'sweaters'; a reflective glass surface mirrors an atrium interior with red structural elements.

Large-scale installation with floor-to-ceiling banners in red, black, and white, covered in bold white and black text fragments including phrases like "THE WORK IS ABOUT audience" and "E NOUGH," displayed in a gallery corridor with a metal column and concrete floor.

Large-scale graphic print installation with bold red, black, and white typography. Upper section lists consumer goods in white sans-serif type on black. Lower panels feature close-up black-and-white photographic imagery of fabric or clothing with overlaid text reading 'SHOP' and 'STARE' in large red letters, surrounded by smaller red text fragments. Red typographic panels visible on side edges.

Mixed-media installation featuring a two-panel black surface printed with bold white stenciled text listing words including 'VACATIONS,' 'CHOCOLATES,' 'FLAT SCREENS,' 'COUTURE,' 'BOATS,' 'LANES,' 'WINE,' 'DRUGS,' and 'DIAMONDS,' with a black-and-white photographic image of feet and draped fabric at the top, divided by a vertical chrome pole.

Large-scale printed installation on two panels, black-and-white photographic close-ups of a face and hands overlaid with bold white and red text fragments including "SHOP," "STARE," "SCREENS," and "CHOCOLATES," with vertical red banners reading "BE ENOUGH" along the center seam.

Installation view of large-scale vinyl banners with bold red, white, and black text fragments covering floor-to-ceiling gallery walls and hanging panels, with text reflected on the polished concrete floor.

Large-scale text-based installation covering gallery walls floor to ceiling, with bold black and white sans-serif text listing consumer goods — 'MOISTURIZERS,' 'SNEAKERS,' 'CELL PHONES,' 'SWEATERS,' 'LIPSTICK,' 'CARS, ABS' — on a black ground, flanked by red vertical panels with white text fragments in smaller type. A partial black-and-white photographic face appears in the upper corner.

Large-scale installation with floor-to-ceiling panels in black, white, and red, displaying bold sans-serif text listing consumer goods: "Computers, Sun Glasses, Hand Bags, Watches, Furniture, Houses & Art," alongside vertical red panels with dense white text in a museum gallery with wood floors.

Installation view of large-scale text-based works on red and white backgrounds; vertical panels with white bold serif text on red fill the left wall, while the right wall features oversized black-and-white halftone close-up of a face with bold red and black typography reading partial phrases including 'If you want a PIC' and 'MOISTURIZER SNEAKER.'

Large-scale text-based installation on a black and white photographic backdrop; bold red and black typography reads 'If you want a PICTURE of the future, imagine a boot stomping on a human face, forever,' with additional red text panels on flanking columns.

Artist or Maker: Barbara Kruger
United States, New Jersey, Newark, active New York City and Los Angeles, born 1945
Printed by: Olson Visual, Inc.
United States, California, Hawthorne, founded 1954
Title: Untitled (Shafted)
Date Made: 2008
Medium: Digital-print installation
Dimensions: Installation: 94 x 18 x 12 ft. (28.65 x 5.49 x 3.66 m)
Credit Line: Gift of Carole Bayer Sager, commissioned by the Los Angeles County Museum of Art for the opening of the Broad Contemporary Art Museum
Accession Number: M.2012.20
Classification: Prints
Collecting Area: Contemporary Art
Selected Bibliography: Muchnic, Suzanne. LACMA So Far: Portrait of a Museum in the Making. San Marino, California: Huntington Library, Art Collections, and Botanical Gardens, 2015.
Eleey, Peter, Robyn Farrell, Michael Govan, Rebecca Morse, James Rondeau, eds. Barbara Kruger: Thinking of You, I Mean Me, I Mean You. Los Angeles: Los Angeles County Museum of Art; Munich ; New York: DelMonico Books·D.A.P., 2021.
Copyright: © Barbara Kruger

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